Overview

This standard is about demonstrating interactive media products which use immersive technology to clients and stakeholders. Immersive technology outputs require particular provision regarding health and safety of users during demonstration. Demonstration can take place either at prototype stage, key stages during development or upon completion of the work. This includes checking that appropriate arrangements for venue and equipment have been made prior to demonstrations and running demonstrations in a way that meet requirements of clients, colleagues and your organisation.

Interactive Media projects can involve any type of interactive media content, products or services for multi-platform or multi-channel use, including, but not restricted to, games, websites, applications or online marketing campaigns. Immersive technology can include but is not restricted to Augmented Reality (AR), Virtual Reality (VR) and Mixed Reality (MR).

This standard is for anyone who demonstrates interactive media content, products or services that involve immersive technology.

 

Performance criteria

You must be able to:

  1. use information from reliable sources to identify expectations and requirements for demonstrations
  2. check that location and equipment are suitable for the immersive technology being demonstrated and that appropriate audience members are attending
  3. communicate information about immersive product demonstrations to relevant people at appropriate times
  4. work with relevant people to ensure the success of demonstrations
  5. present the capabilities and benefits of immersive outputs being demonstrated in a coherent, clear, confident and interesting manner
  6. present information during demonstrations that is factually correct and at the technical level appropriate for audience members
  7. give clear and concise instructions about experiencing immersive technologies to audience members at appropriate times, checking that they understand what is required of them
  8. make sure any special requirements from audience members relating to experiencing immersive technologies are taken into account
  9. make sure that demonstrations are within time constraints
  10. respond to questions , making sure you provide the information the audience is asking for
  11. make sure demonstrations meet relevant legislation and guidelines at all times

 

Knowledge and understanding

You need to know and understand:

  1. sources of information about client, colleague and organisational requirements and expectations for demonstrations
  2. immersive technologies and their capabilities including but not restricted to Augmented Reality (AR), Virtual Reality (VR), Mixed Reality (MR) and panoramic filming
  3. differences required for the development of prototypes or end products
  4. the environment, space and layout required to demonstrate different immersive technologies
  5. health and safety requirements relating to demonstrating immersive technology products including cleaning equipment between uses, ensuring a clear space for movement and cordoning off demonstrators
  6. usability, accessibility and effects on users of immersive technologies
  7. the impact of diversity, inclusivity, accessibility, ethics, emotional intelligence and behavioural psychology on projects
  8. the equipment needed to demonstrate immersive technologies and where to get it from
  9. who needs information about demonstrations and how to communicate it
  10. how to check that equipment is working, including checking battery life
  11. relevant legislations, standards, conventions and guidelines for demonstrating, viewing and experiencing immersive technologies including user comfort and user experience
  12. colleagues involved in demonstrations including those from marketing, creative, development and quality assurance
  13. who can assist with technical operation and maintenance of equipment required for demonstrations
  14. how to assess the technical understanding of others
  15. the effect your voice tone, pace, volume and body language can have on your audience and their understanding of your key points